Veronique-Leroy11

1991

VÉRONIQUE LEROY

At the height of the grunge movement, Véronique Leroy burst onto the fashion scene with a courageous goal: to relaunch the flashy elegance of the disco era in a return to structured designs that hark back to the designers of the seventies who exalted the Body Beautiful.

The style of this Belgian-born designer prefigured the ” glamour ” trend that emerged in the mid-nineties. Nothing is too stunning to express this vision of a ” fashion of the stars “. The materials conceal the body to heighten the suspense, clinging tight to accentuate suggestive curves punctuated by carefully placed anatomical cutouts. The exuberance of the forms is tempered by a dose of austerity in the palette of colours.

This rigor can be seen as a reflection of her background: after studies at the Institut Parisien de Modélisme and the Studio Berçot, she sharpened her sensibilities at that illustrious school of ultra-Parisian elegance, the one headed by the grand master of the cut, Azzedine Alaïa.

After working as a supervisor for Didier Renard in 1987, Véronique Leroy won the Canette d’Or in Brussels in 1989, and the Courtelle Prize in 1990. She then went to work for Martine Sitbon as a stylist-assistant, and started to create her own fashion designs. Her first fashion show took place in a nightclub in March 1991, and she won an ANDAM fellowship that same year and a second one in 1994. In 2005, Leroy opened her first own boutique in Paris.

Leroy has been consultant stylist for Maison Léonard during 8 years until October 2011 for the Spring/Summer 2012 collection.
Leroy is currently consultant stylist for the brand Mus still 2010.